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The grass is looking greener in the South for the worlds
pesticide giants. With market saturation in the North and the expensive
process of product registration, pesticide companies are looking to the
South for expansion. Between 1992 and 1996, the amount of pesticides exported
from the US increased by 40% (see table below). Efforts to curb this toxic
trade to the South are severely limited in this age of global capital,
where transnational companies (TNCs) can avoid regulations by simply shifting
sites of production. In 1996, as Novartis announced plans to phase out
the use of its notorious insecticide, monocrotophos, in the North, it
quietly opened a new monocrotophos plant in China capable of producing
5,000 tonnes each year. Not long afterwards, Zeneca began construction
of a plant in China with an annual production capacity of 6,000 tonnes
of paraquat, a highly toxic herbicide for which no antidote exists. These
two companies are not alone: all of the largest TNCs have bought or opened
major production facilities for hazardous pesticides in developing countries
within the last ten years.

The movement southwards should not be confused with a
reorientation of research and development. Although the markets in the
South are expanding, in dollar terms they are dominated by less lucrative
generic products for which patents have expired. For the TNCs, the possible
returns from pesticides developed specifically for the local agriculture
conditions in the South would not justify the costs of research, development
and the regulatory process. It is much easier and more profitable to churn
out the older, broad-spectrum pesticides that were originally designed
for valuable Northern markets.
The relocation of production to the South is part of
the TNCs strategy to assert control over the generics market. Off-patent
pesticides account for 53% of the entire global market and by 2005 they
are expected to account for 69%, with a market value of $27 billion. Countries
such as China, India, and Brazil, with cheap labour and technical capacity,
could become major centres of generic production. The top pesticide manufacturers
are clearly aware of this threat and are taking control before national
generic companies have time to establish themselves. For example, within
four years of its establishment in 1992, Mitsu Industries of India had
become a leading generic producer and exporter of pyrethroids. Mitsu had
the potential to impact the sales of Aventis the leading producer
of the pyrethroid, deltamethrin. So, in March 1999 Aventis bought 51%
of the company, thereby boosting its own capacity and derailing the competition.
Table 2. 1998 Sales of Top Seven Pesticide Companies
(in $Millions).
|
Company
|
Headquarters
|
Sales 1998
|
First Half Sales 1999
|
Syngenta
(Novartis/AstraZeneca) |
Switzerland
|
7,049
|
3,733
|
Aventis
(Rhône-Poulenc/AgrEvo) |
France
|
4,676
|
2,672
|
| Monsanto |
USA
|
4,032
|
3,069
|
BASF
(American Cyanamid) |
Germany
|
4,139
|
2,333
|
| DuPont |
USA
|
3,156
|
1,872
|
| Bayer |
Germany
|
2,273
|
1,784
|
| Dow AgroSciences |
USA
|
2,132
|
1,333
|
Sources: Agrow, World Crop Protection News,
April 16, 1999 and September 17, 1999.
Industry plays leapfrog
The pesticide industry is going through a period of unprecedented
consolidation. The trend first emerged in the 1970s, gradually began to
pick up steam in the 1980s, and skyrocketed in the 1990s. In 1996, Ciba-Geigy
and Sandoz dwarfed all previous pesticide alliances when they announced
their merger to form Novartis. With sales of over $4 billion, Novartis
was twice the size of its nearest competitor, until it was overtaken at
the end of 1998 by Aventis, when Rhône-Poulenc and AgrEvo merged. Aventis
number one ranking did not last long. Less than a year later, Novartis
and Zeneca agreed to spin-off their agriculture divisions to form a new
company called Syngenta, which will have sales of approximately $8 billion.
Less then ten years ago, concerned people warned about
the control of the top ten companies over the global pesticide market.
It is now more appropriate to refer to the top five (see table below).
With the recently announced mergers, the top five companies had sales
of over $23 billion in 1999. These five companies Syngenta, Aventis,
Monsanto, BASF, and DuPont account for slightly over 70% of the
global pesticide market. What they have created is effectively a pesticide
cartel.
The Business of Food
The urge to merge is largely driven by the changing face
of the food industry, and a reshuffling of power within it. Farmers breaking
their backs to make their next loan payment for pesticides may not believe
it, but these are no longer the boom years of the 1950s and 1960s for
the pesticide TNCs. AstraZeneca cited the "sharp downturn"
affecting the pesticides industry as it announced a decline of 4.8% in
sales for the first half of 1999. DuPonts sales for the first three
quarters of 1999 fell 9.2% from the previous year, while Uniroyals
sank by 25.1%. The Japanese companies fared even worse, with all companies
reporting a decline in sales for 1998. Monsanto was an exception to the
rule, with sales in the first half of 1999 up by 19.3%.
A reason for the decline in sales is the growing control
of the food chain by the shippers, processors and retailers. Big companies
like Cargill, Phillip Morris and Nestlé rang up sales in excess of $50
billion and, with near monopoly positions in their areas of business,
they now have the power to dictate prices, terms and conditions under
which crops are grown. The impact on farmers is highlighted in a recent
report by the Canadian National Farmers Union, which shows that the big
three cereal companies Kelloggs, Quaker Oats, and General
Mills were 500 times more profitable than farmers. These companies
made an average return on equity of 147% compared to 0.3% for farmers.
This is by no means unusual: farmers throughout the world face similar
situations.
Despite the dwindling income of their primary customers
farmers the pesticide industry has been relatively successful
in sustaining sales, primarily through subsidies. While the World Trade
Organisation (WTO) is supposed to reduce these subsidies, the US governments
additional $3.1 billion in payments to American farmers in 2000 suggests
a different reality.
Still, the industry worries that because of Northern
farmers abysmal incomes, they will cut costs by turning to cheaper
generic pesticides or reducing use. In 1992, the industrys Crop
Protection Monthly was already encouraging pesticide companies to
abandon their emphasis on innovation and concentrate more on trusted moneymakers.
It argued that industry has to adopt a "commodity-trading mentality"
and slash costs wherever it can, either through mergers or in-house restructuring
and layoffs. The companies appear to have listened. At the end of 1999,
when Dow AgroSciences announced plans to terminate 11% of its workforce,
it justified its actions by saying that "todays business
environment requires even more aggressive interventions in order to achieve
our objective of year-to-year profitability gains."
All TNCs are cutting research and development (R&D)
expenditure on pesticides. Novartis has publicly stated that it plans
to "prune" its product range and reduce the number of
new pesticides it introduces per year from three to one. Another efficient
way to reduce R&D costs is to merge with competitors, which is proceeding
at an alarming pace. Yet another tactic is to secure dominant positions
in the generics market to reduce pressure on product development.
Leopards changing their spots
Besides taking defensive measures, the pesticide companies
are also pursuing offensive strategies to increase their market share
and revenues in the long-term. The path that every major pesticide TNC
has taken involves dramatically redesigning themselves into "Life
Science" companies, basing their research in biology and genetic
engineering. Each pesticide TNC has or is in the process of de-merging
its older industrial chemical and commodity chemical units and strengthening
its agriculture and pharmaceutical sectors. Most are also pursuing "vertical
integration" through acquisitions of seed companies and strategic
alliances with the food and feed industry.
The most visible manifestation of vertical integration
taking place in the food system is the pesticide industrys take-over
of the seed industry and the subsequent formation of oligopolies in many
seed sectors. Between 1997-1999, transactions by pesticide companies in
the seed industry topped US$18 billion (see table). There is a larger
strategy here. The take-over of the seed industry is a central element
of the pesticide TNCs strategies to squeeze more revenue from a
food system already over-exploited at both ends both farmers and
consumers. How these efforts play out will largely depend on the industrys
success with its forays into the world of biotechnology.
One tech for all
TNCs began rushing into biotechnology in the early 1980s.
By the end of the decade, only a handful of small biotech firms remained,
and TNCs, mostly from the pharmaceutical and agricultural industries,
were firmly in control. In fact, of the small companies that remained,
nearly all their research was tied up in licensing arrangements with the
giants. The companies most active in biotechnology are those with interests
in seeds, foods, pesticides, or pharmaceuticals and, often, interests
in all of these sectors. A single discovery can have applications for
several sectors, and companies with a broad range of commercial interests
are best placed to capitalise on in-house research and development.
Many of the initial biotech ventures were also absorbed
by TNCs because the ventures lacked access to delivery vehicles to bring
the technology to market. For agricultural biotechnology, the delivery
vehicle is the seed. Agricultural biotechnology companies need access
to seeds, either by breeding the seeds themselves or through licensing
agreements with seed companies. Therefore, with their current domination
of the seed industry, practically all biotechnology now has to pass through
the pesticide TNCs.
The impact of corporate dominance over agriculture biotechnology
is profound. The World Bank estimates that the Life Industry controls
80% of research and development in agriculture. In 1999, nearly 20 years
after the pesticide TNCs had entered the field, 78% of all the genetically-engineered
crops planted in the world were engineered for herbicide tolerance. These
crops are designed to withstand the broad-spectrum proprietary herbicides
of the companies that make them. For Monsanto, its transgenic soybeans
have pushed sales of its herbicide glyphosate through the roof. Other
companies have quickly followed Monsantos lead, either through their
own herbicide-tolerant crops or through licensing arrangements with Monsanto.
The industry claims that genetically-engineered crops will reduce reliance
on pesticides, but this is not played out in the field. The real objective
is to create and gain control of the genetically-engineered seed market
first, and then to link the market inextricably to pesticides.
There is a basic logic in the pesticide industrys
shift in research and development towards biotechnology. Whereas, a new
pesticide costs between $40-100 million to bring through the regulatory
process, it typically costs under $1 million to bring a new plant variety
to market. Furthermore, biotech can reduce the costs and timeframes for
the development of new seed varieties. From the standpoint of a seed company,
genetically engineering a plant variety that is already in use is a lot
faster and, in the long-term, much cheaper than conventionally breeding
a new variety. Instead of five to ten years of cross-breeding for particular
characteristics, a new trait can now be blasted into a plant cell with
the speed of a gun and, theoretically, can be brought to the market in
one or two years. Additionally, companies can charge "technology
fees" for the added genes, as Monsanto is doing with its Roundup
Ready transgenic soyabeans. In this sense, there are obvious financial
incentives for companies to shift research and development from chemistry
and conventional breeding to biotechnology.
Hand in hand with biotechnology come patents, which are
contributing to the shift in research strategies for pesticide companies,
as well as having dramatic impact on the way in which food is produced
and on who controls production. The giants of the Life Industry are pouring
millions into genomic firms that specialise in identifying genes and determining
their functions. If the function has a potential agricultural application,
and sometimes when the function is not even understood, the company files
a patent. Genome "maps" of several key organisms, including
rice and humans, are close to being completed. These maps will make it
much easier to identify the function and location of genes, and we can
expect that the surge of patent applications in biotechnology that has
taken place over the last decade will be nothing compared to the next.
Ownership and control of these patents will largely be
determined by access to the necessary technologies such as sequencing
machines. At this point, the cutting-edge technology is largely in the
hands of the giants of the Life Science industry who can afford it, either
through ownership or licensing arrangements, and there is little reason
to believe that access to the technology will expand in the future. If
anything, the limited access to technology has and will continue to funnel
agriculture research towards the interests of industry, as universities
and other public institutions enter into exclusive licensing arrangements
with the industry in order to gain access to the best technology and cover
the enormous costs of biotech research.
Already, according to Derwent Technology Abstracts, the
top five pesticide companies own 30% of all patents on agricultural biotechnology
(see table below). This figure is actually a gross underestimate since
it does not include the patents from institutions that they have exclusive
licensing arrangement with. The true figure is likely to be more than
50%.
Table 3. The Worlds Top 5 Seed Companies/Alliances.
|
Company
|
Sales for 1997 ($Millions)
|
|
DuPont/Pioneer Hi-Bred Intl.
|
$1,800+
|
|
Monsanto
|
$1,800
(estimate)
|
|
Aventis/Limagrain/KWS Alliance*
|
$1,500
(estimate)
|
|
Syngenta
|
$928
|
|
Advanta (Zeneca)
|
$437
|
*See Aventis Report Source:
RAFI and PAN-AP
Table 4. Top Patent-holders on Plant Biotech.
|
Company
|
Patent on Plant Biotechnology
|
% of total
|
| Syngenta |
205
|
9%
|
| DuPont/Pioneer |
184
|
8%
|
| Monsanto |
173
|
8%
|
| Aventis |
55
|
2%
|
| Dow AgroSciences |
45
|
2%
|
| Total |
2226
|
100%
|
| Total of Top Five |
662
|
30%
|
Source: Derwent Biotechnology Abstract,
July 1982/December 1999
Under such conditions, especially with a global intellectual
property regime, competition is replaced by legal wrangling. A single
transgenic seed can involve dozens of patents and, for every product brought
to market, corporate lawyers bicker over ownership issues and then sit
down to draw-up mutually beneficial licensing arrangements. What happens
to competition when companies earn royalties from sales of their competitors
products?
The Global Cartel
The advent of biotechnology and patents on life have
certainly played their part in the transformation of pesticide TNCs into
Life Science TNCs. But the more fundamental catalyst is the larger process
of globalisation, with its rapid increase in international trade and commerce.
The General Agreement on Trade and Tariffs (GATT) adopted by the World
Trade Organisation (WTO), bilateral agreements and the structural adjustment
programmes of the International Monetary Fund (IMF), the World Bank and
other lending institutions are the major instruments driving international
trade of agricultural products. They are used to force countries, particularly
of the South, to open their markets to cheap, and often heavily subsidised,
agricultural imports from big exporting countries such as the US.
The entry of these cheap imports has a wide range of
impacts. For one, they place pressure on countries to eliminate national
health and safety regulations that constrain competitive production, such
as restrictions on hazardous pesticides. Alternatively, as cheap imports
flood the market, governments may abandon support of domestic production
altogether and decide to focus on export production of other crops, where
the policy makers feel the country has a comparative advantage. It is
becoming increasingly common in the South, for farms, which once grew
rice or other staple crops for domestic consumption, to grow "high-value"
(and often more pesticide intensive) crops for export to the North, such
as asparagus, snow peas, or ornamental flowers. In other instances, the
governments have encouraged the conversion of productive farmlands into
mines or so-called "eco-tourism" projects, which are
often little more than golf resorts.
The real winners of this neo-liberal model of "comparative
advantage" are not individual countries and certainly not farmers,
but the large TNCs of the North that dominate international trade. A global
food system, as opposed to a local food system, generates a greater need
for food processing and transportation two industries that are
dominated by a handful of giant TNCs. A global food system also encourages
forms of production that the TNCs are best placed to take advantage of.
They can control export agricultural production through their own plantations,
with contract growing arrangements, or by using their monopoly positions
to deflate commodity prices paid to farmers. Either directly or indirectly,
these companies control which crops are grown and how, leaving the farmer
completely out of the decision-making process. So the agricultural lands
once used to feed the diverse demands of local populations are converted
to monoculture crops for export, which can only be grown with an excess
of chemical inputs (see box). This so-called "industrialisation"
of agriculture is not development; instead it perpetuates semi-feudal
relations in the countryside. It is not uncommon for small farmers to
rent their lands, get their loans, sell their grains, and buy their pesticides
from a single local landowner. Under these conditions, pesticide sales
thrive.
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KAMUKHAAN: WHEN DOLE CAME TO STAY
Kamukhaan is a small community in Mindanao,
the Philippines. According to the older villagers, it once held
an abundance of natural resources, including vegetation and
marine life that sustained a comfortable lifestyle. All this
changed in 1981, when the LADECO Company occupied lands belonging
to one of the village families and established a banana plantation
to supply the giant US transnational corporation, Dole.
The company protects its export-quality bananas
with regular aerial spraying, as often as two or three times
a month. When there is spraying, the villagers cannot escape
the fumes, not even in their homes. Their eyes sting and their
skin itches, many experience feelings of suffocation, weakness
and nausea. Previously healthy children and adults are now extremely
vulnerable to disease. Skin diseases, abnormalities and various
types of illnesses are rampant among the villagers. They easily
catch fevers and regularly have spells of weakness, dizziness,
vomiting and coughing.
Many experience stomach aches, backaches and
headaches that are aggravated during periods of aerial spraying.
Others suffer ailments such as asthma, thyroid cancer, goitres,
diarrhoea and anaemia. Infants are often born sick and with
abnormalities and skin problems. It is not rare for babies to
die at birth or shortly after. One woman, with a serious skin
ailment, said that she had lost five of her seven children at
birth.
Health problems are routinely dismissed by
pesticide industry representatives or plantation owners as symptoms
of poverty and malnourishment. But, in Kamukhaan, poverty and
malnourishment are directly related to the plantations
use of pesticides. Nothing grows in Kamukhaan: constant exposure
to pesticides and chemicals has left the soil infertile. All
through the village there are craters where the coconut trees
used to stand. The pesticides that "protect"
the bananas destroy coconut trees a vital source of income,
oil, food, fuel and building materials. Raising pigs, chickens
and other animals has also become extremely hard, in part because
some die every time pesticides are sprayed. Many animals refuse
to drink from local streams, and those that do become sick.
The surrounding river and sea, both major sources of food and
income, once teeming with fish, are now heavily polluted with
chemicals.
Many of the male villages, no longer able to
survive as fishermen or farmers, have turned to the plantation
for work. There they come into direct contact with pesticides,
spraying with little or no protective clothing. One supervisor
at the plantation described how when an aeroplane passes over
head, they only have time to take shelter under banana leaves.
At other times, the workers must walk through drainage ditches,
where contaminated water can reach as high as their thighs,
making their boots useless. Those applying pesticides face constant
health problems and are regularly absent from work due to sickness.
For their work within these extremely hazardous conditions,
workers receive on average US$1.10 a day, which is not enough
to support their families or cover the health bills that the
plantation often refuses to pay.
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Biotechnology presents a new means for the pesticides
industry to take advantage of the global food system and trade liberalisation.
It is not surprising that the industry has channelled agricultural biotechnology
research and development towards export crops used primarily for animal
feed and food processing. Four crops soybeans, maize, canola, and
cotton accounted for over 99% of global acreage planted with transgenic
crops in 1999. The next step for pesticide companies is to strengthen
its links with the food processing and transport industries, which it
is already doing.
Integration of the food system began before biotechnology,
but it has accelerated the pace and expanded the possibilities. In the
future, the food system, from seed to plate, may be controlled by what
William Heffernan of the University of Missouri refers to as "clusters."
He writes, "In a food chain cluster, the food product is passed
along from stage to stage, but ownership never changes and neither does
the location of the decision-making. Starting with the IPRs that governments
give to the biotechnology firms, the food product always remains the property
of a firm or cluster of firms."
Clusters are also beginning to emerge between the pesticide
TNCs and the industrial sector. DuPont and Aventis have already announced
plans to develop crops with applications in non-food areas, such as industrial
intermediates and speciality chemicals. What is taking place is a complete
re-orientation of agricultural production, so that crops are grown as
raw materials to feed industries and not as foods to feed people.
The transformation is all the more profound given that,
with the confluence of biotechnology and open markets, TNCs are moving
into areas where they previously had little, if any, presence. Even small
seed markets in developing countries are now attractive investments, since
biotechnology increases the value of a seed market by upwards of 50%.
Rice is a good example. Previously, the private sector left rice seeds
alone because they were difficult to hybridise and nearly all rice is
grown with farmer saved seed. Furthermore, since the price and international
trade of rice was strictly regulated in most Asian countries, where the
bulk of rice is produced, there was little room for TNCs to extract profits.
However, new developments in hybrid technology and biotechnology and trade
liberalisation have opened a window of opportunity for the TNCs. Rice
is, after all, a $100 billion dollar market and even if the TNCs only
capture a fraction of it, it will boost sales considerably.
The pesticides industry can only maximise profits from
the new technologies if the entire system of rice production is transformed.
Rice farmers are generally small farmers with minimal resources and they
will not be able to purchase the new products. However, as rice markets
are deregulated and forced open in rice-growing countries, due to trade
agreements or loan conditions, cheap imported rice will enter the market,
forcing prices down and causing serious losses for rice farmers. In acknowledging
the problem, most governments in Asia have decided to concentrate support
for rice production on larger farms, which they believe are more able
to compete. They are also implementing agricultural programmes that promote
biotechnology and hybrid rice. Of course, these efforts will only exacerbate
the fundamental problem: small farmers are being squeezed out of the food
system in order to make more room for corporate profits.
Brazil and Argentina offer important lessons about what
is to come. Since the mid-1980s, Brazil and Argentina have undergone,
what some call, an "export miracle." Millions of acres
of agricultural and forested or prairie lands in both countries were rapidly
converted into monoculture crops for export. Between 1991 and 1996, Argentina
nearly doubled the area devoted to corn, becoming the worlds second
largest corn exporter. By 1996, exports of soyabeans, sunflowers, corn
and wheat accounted for 54 percent of Argentinas entire agricultural
gross national product. The "export miracle" has been
accompanies by an expected invasion by foreign TNCs. In Brazil, Archer
Daniels Midland of the US has purchased roughly 20% of its soyabean exports
in recent years, and imports of pesticides escalated from $20 million
to $211 million between 1988 and 1997. The Argentine agrochemical market
is now worth over $800 million and its meteoric rise is due, primarily,
to increased sales of herbicides, which climbed by 317% between 1990-1996.
One estimate suggests that Monsantos seeds, which are genetically
engineered to withstand applications of its broad spectrum herbicide,
will shortly comprise nearly 90% of the entire Argentine soybean market.
This is a remarkable turn of events considering that only a few years
ago public institutions and national seed companies controlled most of
the market for soyabeans in the country.
We are now at the threshold of some drastic transformations
in the way food is produced and marketed. Corporate control of agriculture
is increasing dramatically. We can already see how the pesticide TNCs
are using their patents to carve up areas and negotiate behind closed
doors for markets. There is also strong evidence that Heffernans
clusters are consolidating. Sadly, few governments are doing anything
to stop the cartel, some are actively supporting it, and most are not
even aware of what is taking place. But people all over the world are
resisting in the hope that at some point those with the power to change
things will recognise that it is not just the livelihoods of small farmers
that is at stake, but global food security.
This article is based on research for a book on the
pesticides industry to be published by Pesticides Action Network-Asia-Pacific
(PAN-AP). The author works on campaigns and research projects with PAN
-AP and other NGOs and Peoples Organisations in Asia. He can be
contacted at intku@hotmail.com
For information on the book, contact PAN-AP (Email: panap@panap.po.my).
Main sources:
Dominik Koechlin and Anja Wittke (1998), "Sustainable
Business and the Pesticide Business: A comparison" in eds. W Vorley
and D Keeney, Bugs in the System: Redesigning the pesticide industry
for sustainable agriculture, Earthscan: London.
National Farmers Union (2000), The Farm Crisis,
EU Subsidies, and Agribusiness Market Power, Presentation of the National
Farmers Union to the Senate Standing Committee on Agriculture and Forestry
(Ottawa, 17 February).
Barbara Dinham (1993), The Pesticide Hazard:
A global health and environmental audit. Zed: London.
Manfred Kern (2000), Aventis Crop Science, Box
3 Commercial Applications of Biotechnology in Crop Agriculture, in GJ
Presley, Agricultural Biotechnology and the Poor: Promethean Science
Retrieved March 3, 2000 from the World Wide Web: www.cgiar.org/biotech/rep0100/contents.htm
Henk Hobbelink (1991), Biotechnology and the
Future of World Agriculture, Zed Books: New Jersey.
Pat Roy Mooney (1996), "The Parts of Life:
Agricultural Biodiversity, Indigenous Knowledge, and the Role of the Third
System" in Development Dialogue, Sweden, 1996:1-2.
Mae-Wan Ho (1998), Genetic Engineering: Dream
or Nightmare? Third World Network: Penang.
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